Thomas became familiar with the Petersen Publishing Company (PPC) after moving to California from New Jersey. In this Nov. 5, 2019 file photo, former Maricopa County Assessor Paul Petersen, right, with his attorney, Kurt Altman, leave after a court hearing in Phoenix. Classic Truck Performance. Purchased by the Peterson Museum in 2001, and re-restored to its present condition. The Jaguar XJ: History, Generations, Specifications ... / Staff / Archives for Petersen Publishing Archives. Petersen's 4-Wheel & Off-Road was a magazine dedicated to 4x4 and off-road trucks and SUVs.The first issue was published in 1977; it began as a special-interest publication from the editors of Hot Rod magazine. The archive will make the 60 year history of Petersen Publishing photography available to the public. Launched in September 1946 by New York-based publisher Macfadden Publications, SPORT pioneered the generous use of color photography – it carried eight full-color plates in its first edition.. [dropcap] P [/dropcap]etersen Publishing has been around documenting the Hot Rod, Custom Car and Drag Race scene from the early days. Petersen Publishing Co. magazines were overflowing with everything the hot rod enthusiast wanted in 1961- rodding, racing, customizing - it was all covered. Tthe Petersen Publishing Archive is a collection of physical photographic negatives and transparencies that were originally shot for Petersen publications between the 1940s and ‘80s. Hod Rod remains one of Petersen Cos.’ largest magazines. A momentous era in American history loses a little shine with the passing of a true automotive legend. Captn’ Bob and Arlo had a chance to see and tour just a small portion of the collection. 17K likes. With the card indexes in such disrepair and the negatives scattered all over – the task of re-cataloging everything seemed impossible. Hardcover . PETERSEN PHOTO ARCHIVE Part of the immense Petersen Photo Archive of old Hot Rod, Custom Car and Drag Race photos is online to be explored. 17K likes. This site uses Akismet to reduce spam. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from 1948 to 1997. Publishing many magazine titles over the years. (photo courtesy of the Petersen). ... Thomas returned and accepted the position of Archivisit for the Petersen Photo Archive and Research Library, which had been without oversight for the previous 15 years. Save my name, email, and website in this browser for the next time I comment. Local Business. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from 1948 to 1997. That came under the direction of the lead photographer Bob D’Olivio who set up hundreds of file cabinets and put the negative strips in to protective sleeves. SPORT was an American sports magazine. “It is up to us as the gatekeepers of his empire to preserve the archive of Petersen Publishing materials by sharing it with the public digitally. Read about Petersen Publishing's old photo studio where countless historic cars and people were photographed there for HOT ROD, Car Craft, Rod & Custom, Motor Trend, and many others. PETERSEN PHOTO ARCHIVE Part of the immense Petersen Photo Archive of old Hot Rod, Custom Car and Drag Race photos is online to be explored. A page for PPC employees to reminisce. Over the past 50 years, photos from years ago where housed in the giant Peterson Publishing photo vault full of long lost pictures, now brought back by Motor Trend Magazine. Compare Prices. By then many had been destroyed and or misplaced. The Petersen Museum is located at 6060 Wilshire Blvd. The Petersen Publishing Digitization Project beckons to the original wishes of Robert E. Petersen himself to preserve, unify, and share the archive of Petersen Publishing photographic materials. Great deals on Petersen Publishing Magazines. Many of the negatives used for publications like Hot Rod, Car Craft and Motor Trend were cataloged and stored with great care. Petersen Photo Archive, Los Angeles, California. Explore {{searchView.params.phrase}} by color family {{familyColorButtonText(colorFamily.name)}} List Price: $79.50. ... Petersen Publishing Employee Reunion added 7 new photos to the album: PPC Reunion 2019. ... Petersen Photo Archive. The three companies are making huge investments in human resources and housing for the large collection. Many of the negatives used for publications like Hot Rod, Car Craft and Motor Trend were cataloged and stored with great care. Publishing … SPORT predated the launch of Sports Illustrated by eight years, and is remembered [by whom?] ... Petersen Publishing Employee Reunion added 7 new photos to the album: PPC Reunion 2019. Until people like Thomas Voehringer from TEN, along with representatives of the Petersen Museum and SEMA decided it was time to try piecing this all back together. 438 likes. The project is now publicly available through the museum’s website. Led by Petersen Archivist Laura Fisher, Petersen Director of Technology Alex Rosales and Motor Trend Group Archivist Thomas Voehringer, the project team consisted of passionate automotive historians and film preservationists who evaluated the significance of the collection as a whole. Learn how your comment data is processed. It took people like Thomas to track down, dumpster dive and pull out thousands of negatives. Local Business. Filed under books , canada , lgbtq , psychology , publishers , 11/25/20 The Petersen Automotive Museum has partnered with Motor Trend Group, formerly known as TEN: The Enthusiast Network, to digitize 1 million images from the Petersen Publishing Archive. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from 1948 to 1997 Petersen Publishing Employee Reunion, Los Angeles, California. It follows his path from a U.S. Army Air Corps photographer to a media mogul, and it’s loaded with 250 rare and tons of never-before-seen photos from the Petersen archives. It's the Petersen Photo Archives, which is frequented by a HOT ROD staffer at least once a day. Author: Petersen Publishing … Magazine. All of the material will be digitized allowing folks to download legendary racing, road test and hot rod photos, stories, facts and trivia for personal and professional use. The Petersen Automotive Museum has partnered with Motor Trend Group, formerly known as TEN: The Enthusiast Network, to digitize 1 million images from the Petersen Publishing Archive. The Petersen Publishing archives first made their way to the Petersen Museum thanks to The Enthusiast Network (TEN), the successor to Petersen Publishing and current owner of its marquee titles, including Hot Rod and Motor Trend. “Our namesake Robert E. Petersen single-handedly built the world’s largest special-interest publishing empire,” Petersen Museum Executive Director Terry L. Karges said. The automotive photography collection in the Peter Publishing Archive documents decades of automotive history; digital preservation is a form … slide-1822441 Clockwise: 1960 Barbershop Car, 1967 … Petersen Photo Archive, Los Angeles, California. The project is now publicly available through the museum’s website. Magazine. Consisting of more than 10 million images, the Petersen Publishing Archive is a collection of physical photographic negatives and transparencies that were originally shot for Petersen publications between the 1940s and ‘80s. © 2016 Park Labrea News and Beverly Press, All Rights Reserved. Petersen Publishing Company; Books by Petersen Publishing Company. slide-1822441 Clockwise: 1960 Barbershop Car, 1967 … Hot Rod Magazine Caruso presented with Navy SEAL Foundation Patriot Award, WeHo business leaders share advice for ‘NextGen’, The Petersen offers inspiring virtual school tours, Petersen Automotive Museum raises record $1.2M, Car enthusiasts prepare for Petersen’s Car Week, Petersen team ups with new partners for car week, VINTAGE: Bikers help children during celebration at the Petersen, Petersen museum provides inside coverage of fan favorites, Driver of stolen Tesla dies after crash on La Brea, O’Farrell settling in as Hollywood councilman, Council votes to demolish Great Hall/Long Hall, War of words waged with L.A. Get cozy and expand your home library with a large online selection of books at eBay.com. Classic Truck Performance. Animal Services. Required fields are marked *. The archive will make the 60 year history of Petersen Publishing photography available to the public. Your email address will not be published. Petersen Publishing Employee Reunion, Los Angeles, California. Hot Rod Magazine Unfortunately, many years later the new owners of Petersen decided the cabinets were taking up to much room and started pushing them in to parking lots, back alleys and trash bins. Made possible with a grant from the Specialty Equipment Market Association, the Petersen Publishing Photo Archive Digitization Project has culminated in a publicly available database that preserves Petersen Publishing’s contributions to automotive history and culture in an increasingly digital world. 438 likes. In 1947, Robert E. Petersen founded Petersen Publishing. For information, archive.petersen.org. Petersen Photo Archive, Los Angeles, California. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from 1948 to 1997. Petersen Publishing Archives The Petersen Publishing Digitization Project beckons to the original wishes of Robert E. Petersen himself to preserve, unify, and share the archive of Petersen Publishing photographic materials. They had no regard for the historical value that was later realized. © 2020 Wisconsin Hot Rod Radio. (Photo by Walt Disney Television via Getty Images Photo Archives/Walt Disney Television via Getty Images) PATTY AND PAUL PETERSEN PLAYING PIANO An East Los Angeles native, Petersen started the company in 1948 when he and a partner began publishing Hot Rod magazine. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from … Petersen Digital Archive DISCLAIMER NOTICE: In partnership with SEMA and MotorTrend Group, the Petersen Automotive Museum is currently in the final stages of digitizing 1 million historic images from the Petersen Publishing Archive. Archivist with The Enthusiast Network (TEN). This brand new 208-page hardcover takes an inside look at Petersen’s life as well as the growth of his highly successful publishing company. The Petersen automotive troubleshooting & repair manual. Petersen's 4-Wheel & Off-Road was a magazine dedicated to 4x4 and off-road trucks and SUVs.The first issue was published in 1977; it began as a special-interest publication from the editors of Hot Rod magazine. DISCLAIMER NOTICE: In partnership with SEMA and MotorTrend Group, the Petersen Automotive Museum is currently in the final stages of digitizing 1 million historic images from the Petersen Publishing Archive. [dropcap] P [/dropcap]etersen Publishing has been around documenting the Hot Rod, Custom Car and Drag Race scene from the early days. A page for PPC employees to reminisce. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from 1948 to 1997. Motor Media Inc. Motor Vehicle Company. Fast & Free shipping on many items! The huge project will be funded by a grant from the Specialty Equipment Market Association. THE DONNA REED SHOW - Paul & Patty Petersen At Home Layout - Shoot Date: October 10, 1963. Publishing many magazine titles over the years. 17K likes. Experience the Petersen Automotive Museum, featuring 100,000 sq ft of exhibits, 25 galleries, and over 300 vehicles. PPC published many popular titles like Hot Rod, Car Craft, Sports Car Graphic, Motor Trend, Guns & Ammo as well as more obscure magazines like True, Pacific Skipper, and Combat Arms. Tthe Petersen Publishing Archive is a collection of physical photographic negatives and transparencies that were originally shot for Petersen publications between the 1940s and ‘80s. Many of the negatives used for publications like Hot Rod, Car Craft and Motor Trend were cataloged and stored with great care. Petersen Publishing Co.'s incomparable photo archives go back to 1955 (Petersen is the erstwhile publisher of Hot Rod and other enthusiast magazines). More than 70 years later, the company’s archives will be digitized and uploaded to the internet by an automotive museum he founded. Petersen Publishing was a valued prize for those in the publishing industry, and as the company entered 1996, the winner of the prize emerged. Peterson’s first self-help book, “12 Rules for Life: An Antidote to Chaos,” has sold more than 5 million copies worldwide. Your email address will not be published. Part of the immense Petersen Photo Archive of old Hot Rod, Custom Car and Drag Race photos is online to be explored. 189: Petersen Photo Archive Project with Thomas Voehringer, Wisconsin Hot Rod Radio Show is always available on, ← 187: Jerry Mathers, The Beaver and Horny Mike History’s Counting Cars, 190: Paul Winson, Los Angeles Roadsters Club →. Motor Media Inc. Motor Vehicle Company. This project has helped propel the Petersen to the forefront of automotive thought for future generations to come.”. Browse 995 petersen publishing company stock photos and images available, or start a new search to explore more stock photos and images. The Petersen Automotive Museum is to digitize one million images from the Petersen Publishing Archive, with a financial injection from the Specialty Equipment Market Association (SEMA). Over the past 50 years, photos from years ago where housed in the giant Peterson Publishing photo vault full of long lost pictures, now brought back by Motor Trend Magazine. By Clayton Moore. Our mission is to explore and present the history of the automobile and its global impact on life and culture using Los Angeles as a prime example. Source Interlink Media conducted an initial digitization effort of 500,000 images, however, SEMA’s interest in the archive and subsequent generosity allowed the Petersen to hire three full-time staff members to accelerate the process. ... Petersen Photo Archive. The Petersen Photo Archive represents the collected works of the photographers and editors of the Petersen Publishing Company from … [dropcap] P [/dropcap]etersen Publishing has been around documenting the Hot Rod, Custom Car and Drag Race scene from the early days. SEMA’s grant will be used for the preservation of the Petersen Publishing archives, which chronicle the history of American car culture from the late 1940s through the 1990s. (photo courtesy of the Petersen) Purchased by the Peterson Museum in 2001, and re-restored to its present condition. Speculation about the company's future owner reached a conclusive end in August 1996, when Petersen Publishing was put on the auction block. All Rights Reserved. Read about Petersen Publishing's old photo studio where countless historic cars and people were photographed there for HOT ROD, Car Craft, Rod & Custom, Motor Trend, and many others. Author: Erwin M. Rosen, Petersen Publishing Company. Petersen's complete book of Pinto. John Pearley Huffman writers, Steve Jones photographers, Petersen Publishing Archives photographers March 1, 1995 Recent Posts 2022 Lucid Gravity SUV First Photos… All of the material will be digitized allowing folks to download legendary racing, road test and hot rod photos, stories, facts and trivia for personal and professional use. Petersen releases photo archive. At home Layout - Shoot Date: October 10, 1963 available through the Museum ’ website... Predated the launch of sports Illustrated by eight years, and re-restored to its present condition: October,!, Custom Car and Drag Race photos is online to be explored the Peterson Museum in 2001 and... The public the photographers and editors of the Petersen Photo Archive represents the collected works of the photographers editors... The forefront of automotive thought for future Generations to come. ” the of! American sports magazine a momentous era in American history loses a little shine with the passing of a automotive. 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